RE/SHAPE
YOUR WORLD
Scientifically designed by vision scientists and denim designers, BODY OPTIXTM combines the power of Visual Science and design to create jeans that flatter and shape the Indian body. The application of geodesic shaping and precise laser anatomy warping gives you sleeker body shaping and strikingly long legs, granting you a more feminine figure that is ideally proportional and attractive.

Wear a new perspective, and flaunt every side, each time you slip into a pair of these. It's 360º Body Shaping at its most impressive.
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FEATURES
By fusing geodesic line and anatomy shading with the warping of different foreshortening patterns, anatomy warping highlights the shape of the body and flatters the contours of the feminine figure. Double sided seams (available only in select styles) also serve to make the legs look slimmer and flatteringly longer. Contoured and body shaping pockets present a sleeker body outline and an aesthetically perfected back profile.
Press Launch
Wearing it is akin to flaunting a badge of intrepidity. Of being the challenger. At ease in one's element. Lee's attire has never been of one following the norm. And ergo, Jacqueline Fernandes finds it only natural to be completely at ease in a pair of Lee jeans. A ground-shatterer in her way, Jacqueline finds with Lee a way to echo her quirkiness, allure and undeniable charm, allowing her to shape herself and her multifaceted world. Being so comfortable as to allow her to truly levitate with abandon.
LOOK BOOK
No single cut of body flattery could ever fit all. Lee's BODY OPTIXTM range brings forth a compelling repertoire of shades and fits in its trousers. From the darkest shade of Lee's indigo, all the way to lighter tones. One can pick from pristine finishes to the unmistakable chic cat scratch distressed jeans. Now, flatter your body to your taste.